[The photo above and the two others in this posting we taken today in Santiago. They are all of decorated benches in public places.]
Today I received this from Venmyn, a South African company that is the leader in mine valuation and NI 43-101s as applicable.
There are considerable debates as to which credentials should be included on business cards and on websites – and this debate has extended into the mineral asset estimation and valuation domain.
The debate seems fiercest in the US where, in general discussions on business card etiquette, some have suggested that only PhDs and terminal degrees, such as medical degrees, or professional certifications should be noted, while others believe that Masters Degrees should also be recognised, since they represent a more focused degree than a Bachelors Degree and represent a terminal degree for many.
In other continents, such as Europe, the tendency appears towards the inclusion of more degrees and diplomas, etc, because of the importance associated with all learning, while in other locations, such as Japan, academic credentials as well as industry memberships appear to be important in the culturally-significant introductions that accompany the sharing of business cards.
Venmyn’s position has always been to include all staff credentials on its website and its business cards in line with the global nature of its business and in line with the information that it wants to convey about its staff.
Various Venmyn staff are members, fellows or associate members of the South African Institute of Mining and Metallurgy, Geological Society of South Africa, Engineering Council of South Africa, Canadian Institute of Mining, Metallurgy and Petroleum, American Association of Petroleum Geologists, South African Institute of Directors, American Institute of Mineral Appraisers, Australasian Institute of Mining and Metallurgy, Natural Scientist Institute of South Africa, Society of Petroleum Engineers and the Project Management Institute, among other professional bodies.
Venmyn believes that, for those involved in mineral estimation and valuation, credentials:-
- indicate a commitment to mining or geology as a profession;
- imply that the holder has met the standards necessary for a particular academic certification that may be necessary for the carrying out of a particular task;
- convey that the holder of a membership in a professional body is bound by the disciplinary codes of that institution and is required to abide by that institution’s codes of practice;
- stress the person’s ability to complete an assignment in a particular jurisdiction through their alignment with the values of the Australian, US, South African or Canadian professional institutes;
- convey that the holder is in compliance with various statutory regulations, such as registering as a professional natural scientist and including the title Pr Sci Nat after the person’s name in South Africa;
- describe the particular roles, in project management, mining or geology, that the person would be most appropriately be assigned to; and
- describe whether a particular person has worked exclusively in the mineral sector or whether they have experience in the petroleum industry in addition.
While some charge that the credentials following a person’s name on a business card are becoming somewhat of an alphabet soup, Venmyn believes that credentials offer important information for clients in the minerals and oil and gas sectors, conveying academic expertise and compliance with industry norms.
I am sensitive to this debate. Let me tell you why.
I came of age in South African engineering when there was no such thing as a professional engineer. We put the degree after our name: B.Sc.(Eng.) or M.Sc.(Eng.) and that was it.
Later I got an LLB degree, but most engineers and clients do not even know what that is, or care. (It is a post-graduate degree in law, if you wish to know.)
Then Professor Jennings got the professional stuff going. He was Pr. Eng. number one. I was not far after him. Then I paid my dues and became a member of the Institution of Civil Engineers, a British thing of long history and great venerability. I accumulated titles and letters after my name and grew great.
Then I came to the USA. Damn me if none of this counted for a whit. The engineers here counted only ability, not letters after your name. In fact, they laughed at me for caring about the letters after my name. One fellow said: “The British would be speaking German, if it were not for the US. Why bother to boast about their societies that would be Hitler if not for us?” Brutal but true.
Now. I simply put P.E. after my name on my business card; along with M.Sc. (Eng.) OK I add LLB, but nobody knows or cares about that. My ex is the only one for obvious reasons. I screwed her in the divorce: the law studies paid for themselves in that one.
I discussed this issue of titles and letters after one’s name with a PhD who got his first degree in France (his home country) and his doctorate in California. He confirmed that the French and Germans put everything they can on the business cards after their name. But he noted too that in North America the practice is very different.
I spoke with a native-born American who has a doctorate. He confirmed that he does not even introduce himself as Dr. He prefers to say “Hi. I’m Bob,” and get on with it. He says that in his experience his clients get intimidated by degreed fellows—or at least those that advertise the degree. He does very well in consulting in Georgia, USA.
Maybe here we have identified an interesting cultural trend. Maybe we best just leave it to sociologists to sort out and do locally what the locals do.



I know someone who was given an honorary PhD, and he insists on being called “Dr.” Kind of pretentious in my opinion.
The most meaningful thing to me is P. Eng. It not only indicates a level of competency, but it also indicates a standard of ethics that is missing with all degrees.
A business card is supposed to be your name and contact information and not your resume. If I see a card with all kinds of designations, it tells me the person is focused on his own status, which I don’t care about since its his experience that is important. The fact he did a PhD on some obscure topic 20 years ago is meaningless.
Jack, I’ve had this debate many times as well.
A lot of my friends did non-technical subjects (history, politics etc) and think its very pretentious to use initials in the business world. Of note is the fact that they think that mentioning you have a PhD is the worst type of pretension. I will however note that most of them are working in fairly “trendy” industries and are not practicing their degree subject in their work.
In the end, for mining I have decided to use my (numerous) initials. This is a technical industry. There are two types of practitioners in the industry – technical (geologists, engineers etc) and non-technical (economists, financiers etc). I think it is useful to let people know what type of practitioner you are (and yes I recognize all roles now require both!). I think the technical association initials also show that this is a person in tune with the industry and up to date with the industry, as most of these societies require on-going professional training. Degree initials without the societies often mean the person hasn’t looked at a rock/set square etc since they were at university. In summary the phrase “Mining Consultant” on a business card doesn’t really let on much about what the person can do for you.
I recognize though that you should be judged on your work, not your degree and credentials. Though of course you have to get the work first and I think the initials are useful in this sense. The fact that I set up my own company, so I could put my name to my work, should indicate something about what I feel about the quality. In fact this touches on another subject – job titles. I get to call myself “Director” which sounds very grand until you consider that my business is just me! This happens all over the industry though, all bankers are some kind of executive or director.
Finally I think this touches on a wider issue and that is respect for the technical professions. This differs across the world. Europe (excluding the UK), Japan and China have deep respect for engineers and scientists. However there is a bit of a culture clash in North America. Business there is much more entrepreneurial with the view that anyone can do anything. This clearly runs in opposition to degrees which take several years, then require several more years to get to a professional standard. The engineering and science professions therefore have quite high barriers to entry, not very good for entrepreneurs. Imagine for example the different receptions job titles such as “Engineer” and “Entrepreneur” would get in the US, Europe and Japan. I think the Americans maybe more impressed with the latter and the Japanese and Europeans with the former.
Maybe I should get some different business cards for my trips to America!
If someone gave me a business card with “Entrepreneur” after their name I wouldn’t know what it means. Gearhead perhaps? Professional tinkerer? Dreamer? I don’t know. On the other hand, someone who has a professional designation will have my respect immediately because I know what that means.
It’s most interesting that you have an LLB. What made you do it and why? I’ve thought about doing it as well after my undergraduate degree as a personal interest (I have friends and family in the legal trade and I read their notes and books)
I was at university enjoying myself. It seemed like fun to study languages and by the time I had completed Latin II it was a natural transition to Roman Law and the LLB. Never used it thuogh. Although it has given me a clearer idea of how the world works.